Social Media Specialist

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Social Media Specialist

@ Stuller

Description

  • Stuller is looking for an experienced, energetic, and creative Social Media Specialist to join our team.
  • As a Social Media Specialist, you will be responsible for developing and implementing Social Media strategies for our brands to increase online presence and increase audience engagement across all platforms.
  • He or she will work closely with the Social Media team, creative team, and merchandising teams to produce impactful content.


Essential Duties & Responsibilities:  

  • Develop, implement, and manage corporate social media strategies
  • Develop content calendars and recommend campaign strategies
  • Create content that encourages and increases engagement
  • Shoot and edit photos and video as needed
  • Manage social media content
  • Define the most important social media KPIs
  • Measure and report on the success of social media campaigns
  • Manage multiple tasks and work in a fast-paced environment on short deadlines
  • Scout and maintain good relationships with influencers to grow brand awareness.
  • Talk with customers daily through direct message or by guiding them on their social media journey - customer service experience is a plus
  • Stay up to date with the latest social media best practices and technologies
  • Work with copywriters and designers to ensure content is informative and appealing
  • Proactively monitor a variety of jewelry-specific and general forums for lead generation and crisis control 
  • Establish and maintain effective working relationships with both local and trade officials and media representatives. 
  • Study and manage current trends/happenings inside the jewelry industry and relevant industries i.e. fashion. 
  • Represent Stuller at specified events (Some weekends and travel may be required.) 
  • Ensure social media platforms and channels are effectively aligned with the Stuller brand and overall business strategy. 


Qualifications:

Skills:  

  • Professional understanding of Facebook, Instagram, LinkedIn, Twitter, YouTube, and TikTok
  • Basic understanding of social media analytics and reporting 
  • Working knowledge of Microsoft Suite 
  • Excellent communication skills, both written and verbal 


Qualities: 

  • Positive attitude  
  • Team player with the ability to work cross functionally.  
  • Ability to work under tight deadlines. 
  •  Excellent presentation and communication skills
  • Organized multitasker with good time-management skills


Experience:  

  • Bachelor’s degree — preferably in Marketing, Journalism, Communications or Public Relations.  
  • 2+ years' experience in social media marketing  
  • Experience with a social media management dashboard — familiarity with Sprout Social is a plus 
  • Knowledge of Adobe Photoshop, InDesign, or Canva is ideal 


How to Apply:

Apply online at https://www.stuller.com/careers/

Visit Site to Apply

Location: Lafayette, LA
Date Posted: October 05, 2022
Application Deadline: December 07, 2022
Job Type: Full-time