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LEDA Virtual Job Fair


Employers interested in posting their job openings on the LEDA Virtual job fair (at no cost) can send job description, qualifications, and application method to LEDA's Director of Workforce Development by email.

In addition to posting your vacancies on LEDA's website, positions are also distributed to a network of workforce centers and educational institutions as appropriate.

Position: Search Engine Marketing Specialist

Potenza, a full-service marketing agency in downtown Lafayette, is seeking a full-time Search Engine Marketing Specialist for their rapidly growing Interactive Marketing department. Potenza was recently named one of Inc. Magazine's 5,000 fastest growing privately-owned companies for the third year in a row and is a Google Premier Partner. This position is responsible for strategizing, buildout and routine optimization of PPC campaigns on Google AdWords, Bing Ads, and more. The SEM Specialist will focus on campaign creation, production, and account management. Candidates are required to have at least one year of experience with creating, monitoring and delivering successful PPC campaigns. The SEM Specialist, along with his or her teammates, will be held accountable for meeting KPIs in each account throughout the flight of the campaign.

Responsibilities include but are not limited to building new campaigns (display, Youtube, SEM), hosting calls with clients to discover goals before campaign launch and strategizing during campaign flight, setting up and troubleshooting Google Tag Manager and necessary conversion codes, updating spends and making optimization recommendations.

Position Requirements:

1+ Year experience managing paid search campaigns
Critical thinking skills
Strong written communication skills
Organization and time management skills
Meticulous and detail-oriented
Bachelor’s Degree in Marketing, Advertising, Math, Communications, or similar
Proficient in Microsoft Office suite (particularly Excel and PowerPoint). AdWords, Bing Ads, Google Analytics, Google My Business, etc.
Working remotely is not an option.

Job Type: Full-time

The most qualified candidates will also possess:

Basic understanding of HTML, Wordpress
Experience with Google Tag Manager
Marketing experience in one or more of the following industries: auto, medical

Application Requirements:
Email resume to [email protected]

Job Posted:
Application Deadline:

Resume Prep & Job Search Assistance

Click below to find more information on visiting the local Business & Career Solutions Center at 706 E. Vermilion Street, Lafayette, LA where staff can assist you with resume preparation assistance, job search assistance, and referrals to training and employment opportunities.


  Job Posting Websites

Click Here to view a listing of upcoming job fairs.